AP: Man ‘Googles’ Himself, Sues for Libel
Mark Maughan is a certified public accountant with the Brown & Maughan firm. He claims that on March 25, 2003 he was told by friends and family that typing “Mark Maughan” into a Google search engine delivered “alarming, false, misleading and injurious results” about him and the business….
[Maughan’s Attorney John] Girardi said the problem lies with Google’s patented PageRank algorithm search system. According to the suit, PageRank, created by Google founders Larry Page and Sergey Brin, “reformats information obtained from accurate sources, resulting in changing of the context in which information is presented.”